Andy Gardner Bristol Web Designer http://andy-gardner.co.uk Web Design Bristol Sat, 14 Jun 2014 14:19:25 +0000 en-US hourly 1 Membership website with sophisticated brandhttp://andy-gardner.co.uk/toniqlife-launch-website-sophisticated-brand-membership-functionality/ http://andy-gardner.co.uk/toniqlife-launch-website-sophisticated-brand-membership-functionality/#comments Sat, 14 Jun 2014 14:04:57 +0000 http://andy-gardner.co.uk/?p=1596 Streaming HD video fitness website launched this week for beta testing. Complete with affiliate linking for members and careful remarketing design.

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The savvy folk at ToniqLife came to me at the early concept phase.

We designed and built an exclusive web based membership site replete with expert nutrition advice and high intensity fitness coaching videos.

It was a fantastic experience to be involved with the formative brand building and product development that comes at that stage.

The team came up with many great ideas and launching the site was as much about deciding what we couldn’t bring to the table at the first launch phase as designing what we could.

As of this post the website is going through a test phase with beta users and development is ongoing as part of year long road-map.

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Energetic brand for new community care sitehttp://andy-gardner.co.uk/energetic-brand-new-site/ http://andy-gardner.co.uk/energetic-brand-new-site/#comments Sat, 10 May 2014 23:39:40 +0000 http://andy-gardner.co.uk/?p=1586 Nearest Relative will be providing a valuable service to people requiring support whilst needing care. Logo and site created by Andy Gardner Web Design!  

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Nearest Relative will be providing a valuable service to people requiring support whilst needing care. Logo and site created by Andy Gardner Web Design!

 

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This Locksmiths website was an open and shut casehttp://andy-gardner.co.uk/locksmiths-site-design-open-shut-case/ http://andy-gardner.co.uk/locksmiths-site-design-open-shut-case/#comments Thu, 10 Apr 2014 22:56:08 +0000 http://andy-gardner.co.uk/?p=1566 AA Lock & Key came to me with a clear concept but no web design groundwork. I did let Craig know that we had a full project load but he was convinced that we should be the ones to deliver his next […]

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AA Lock & Key came to me with a clear concept but no web design groundwork.

Locksmith web designI did let Craig know that we had a full project load but he was convinced that we should be the ones to deliver his next site. Despite low availability we got out the elbow grease and 20 days later we launched the site together and it’s already converting customers, hooray!

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Working with local web designer Sam Tremainehttp://andy-gardner.co.uk/working-local-web-designer/ http://andy-gardner.co.uk/working-local-web-designer/#comments Fri, 28 Feb 2014 21:18:04 +0000 http://andy-gardner.co.uk/?p=1537 Happy to announce I will be creating collaborative works with Sam Tremaine a local web designer. Starting next month Sam and I will be working on projects together alongside our individual website projects. Sam’s portfolio of local Bristol clients is really tight, […]

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sam-tremaineHappy to announce I will be creating collaborative works with Sam Tremaine a local web designer.

Starting next month Sam and I will be working on projects together alongside our individual website projects. Sam’s portfolio of local Bristol clients is really tight, fresh and professional, I especially love the responsiveness* of her sites! Looking forward to working together!

*Responsiveness is the developer buzzword for a site that copes well with the full spectrum of mobile, tablet and desktop devices – it’s responds well to the device it is shown on. It’s important as so much web traffic is mobile nowadays and you need to put your best foot forwards at all times!

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DIVE Superyachthttp://andy-gardner.co.uk/dive-superyacht/ http://andy-gardner.co.uk/dive-superyacht/#comments Tue, 11 Feb 2014 01:25:53 +0000 http://andy-gardner.co.uk/?p=1463 A bold clear site for the elite diver training organisation DIVE Superyacht to introduce their unique service.

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Brief

Build a distinctive site to bring a new full spectrum dive training service to the attention of superyacht owners.

DIVEsuperyacht DIVEsuperyacht-contact DIVEsuperyacht-member

Features

  • Scrolling presentation style homepage
  • Membership zone with protected files accessible via login
  • Responsive code – the site works on mobiles and tablets
  • Hosting Package

 

Quote

DIVE Superyacht is a PADI scuba diving service that allows captains and key personnel to effectively manage scuba diving operations without the need to become or employ a diving expert.

 

Visit Divesuperyacht.com

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Accessibility and what it means for your websitehttp://andy-gardner.co.uk/accessibility-means-website/ http://andy-gardner.co.uk/accessibility-means-website/#comments Fri, 20 Dec 2013 22:43:13 +0000 http://andy-gardner.co.uk/?p=1457 Accessibility is a broad concept but in the context of the web buzzword its about making your website inclusive for as many visitors as possible. The web has a broad range of users such as those hard of sight or hearing and […]

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Accessibility is a broad concept but in the context of the web buzzword its about making your website inclusive for as many visitors as possible.

The web has a broad range of users such as those hard of sight or hearing and accessibility is perhaps a larger issue than most website owners assume. There are guidelines (known as WCAG) that standardise what is best practice in terms of accessibility and most businesses should be aiming for a double A standard (AA) according to those ratings.

As well as being beneficial for disabled users, many of the WCAG recommendations make your website more usable for everybody. It wasn’t long ago that many websites utilised tiny fonts and low contrast grey text on grey backgrounds making the web virtually unreadable for anyone who wasn’t 20-something with perfect vision. It’s since been shown that larger fonts make for an easier and  more relaxed experience for everybody. There are many other accessibility touches such as text tags for images and reducing the amount of text in images which have benefits for search engine optimisation. It’s certainly not something to be ignored!

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Speeding up your Website for fame and profithttp://andy-gardner.co.uk/speeding-website/ http://andy-gardner.co.uk/speeding-website/#comments Thu, 28 Nov 2013 21:33:09 +0000 http://andy-gardner.co.uk/?p=1452 Nobody likes a slow loading website but is it worth being overly concerned about? Well hard research shows for every 1 second extra delay in page load speed can lose you around 7% of your potential conversions. Whether you’re selling a product […]

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Nobody likes a slow loading website but is it worth being overly concerned about?

Well hard research shows for every 1 second extra delay in page load speed can lose you around 7% of your potential conversions. Whether you’re selling a product or trying to get a new member to your organisation that hurts! Apart from the satisfaction of your users, page load speed is one of several hundred metrics Google has for judging your site worthy or not and a fast site is something you can get right with care and attention.

What needs to be changed? Well a good host is very important as cheap hosting will work but it won’t work as fast as a better spec’ed service. Once that’s right the focus is really on how you present your files. Optimising imagery in several ways helps. Files straight from your camera are a big no-no and some care should be taken to reduce image dimensions to only what is necessary and use compression before posting. Here using the excellent JPEGmini tool we see a image radically compressed but not suffer for it:

jpegmini

 

You can compress other content like the code the site is written with, but this is squarely in the remit of your web designer. Although there are other tricks of the trade, caching & compression are the backbone of a  fast site.

 

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Responsive Web Design Helps you Reach Everyonehttp://andy-gardner.co.uk/responsive-web-design-helps-you-reach-everyone/ http://andy-gardner.co.uk/responsive-web-design-helps-you-reach-everyone/#comments Sun, 27 Oct 2013 23:49:10 +0000 http://andy-gardner.co.uk/?p=1342 A new Bristol-based marketing agency founded and lead by elite professionals required a website that demonstrated their marketing savvy. I was brought on to consult on the website that would demonstrate not only their pedigree but execute their concepts of best practice […]

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A new Bristol-based marketing agency founded and lead by elite professionals required a website that demonstrated their marketing savvy.

I was brought on to consult on the website that would demonstrate not only their pedigree but execute their concepts of best practice techniques. Responsive web design was a must as the well defined client profile included heavy expected iPhone and iPad usage.

limehut

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One Page Sites can be Rich as well as Responsivehttp://andy-gardner.co.uk/one-page-responsive-sites/ http://andy-gardner.co.uk/one-page-responsive-sites/#comments Fri, 27 Sep 2013 14:50:42 +0000 http://andy-gardner.co.uk/?p=1189 A one page site is an immediate proposition and one that isn’t necessarily short on content and design. The website I created for award winning PR personality Pam Beddard is a one page design which flows efficiently from an introduction to a […]

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A one page site is an immediate proposition and one that isn’t necessarily short on content and design.

The website I created for award winning PR personality Pam Beddard is a one page design which flows efficiently from an introduction to a contact form. There is a traditional menu system at the top of the page for users that might be confused by something a little different – it’s always good to have belt and braces!

The site also lends itself to touch screen and mobile devices being extremely responsive.

responsive-website-pambeddard

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Consistent Branding Across Different Websiteshttp://andy-gardner.co.uk/two-sites-launched-for-blueprint/ http://andy-gardner.co.uk/two-sites-launched-for-blueprint/#comments Tue, 27 Aug 2013 13:08:26 +0000 http://andy-gardner.co.uk/?p=1161 Blueprint approached me with a water safety website that needed rescue and a marine training site that needed a design refresh. The two websites have different focuses and so I took two different approaches. They are both responsive websites (they work on […]

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Blueprint approached me with a water safety website that needed rescue and a marine training site that needed a design refresh.

The two websites have different focuses and so I took two different approaches. They are both responsive websites (they work on mobiles well too!) with attention paid to Search Engine Optimisation (SEO), however,  because of their different focus they differ stylistically.

The training site is direct and simple with clear calls to action so users short on time can get straight to the content they need:

blueprint-marine

The safety site is similar as we need to remain on brand, but it establishes authority with safety conscious clients through being more reserved and verbose:

blueprint-safety

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